FENIX® and Formica® — international benchmarks in interior design surfaces — presented FAST / FORWARD at 3daysofdesign 2025 (Copenhagen). The exhibition, curated by Federica Sala, explored materials and design languages through six international designers: Federica Biasi, Laurids Gallée, Panter&Tourron, Thabisa Mjo, Tino Seubert, Uchronia. PR: Cora.

Parco led the art direction of the visual communication, developing the project logo and identity, and the exhibition graphics (signage, wayfinding, editorial apparatus). We also provided strategic support for the setup to align narrative, visitor flow and graphic design. In addition, we designed and produced the postcards and the printed catalogue accompanying the show.

The project highlights the connection between exhibition and design experience, strengthening FENIX® and Formica®’s positioning within contemporary design. For Parco, FAST / FORWARD reaffirms the role of graphic design in shaping content and surfaces at the heart of 3daysofdesign in Copenhagen.